Introduction
What importance does SEO have in your website or business
Your website will be more visible on Google if you use SEO. The more visibility of your website the more visitors you would get on your website. This increases chances of receiving more leads and conversions.
To get a higher rank in Google is very competitive. Affordable SEO companies offer these professional SEO services to effectively do SEO for your website. These SEO Consultants have deep knowledge about this field and know effective SEO Techniques for your brand. Effective SEO is important in today’s digital world to boost your website.
Following is a SEO Checklist for your website to follow in 2022
SEO Basics Checklist:
The very first basic step would be setting up The Google Search Console. This is a free tool for SEO. This tool lets you identify which keywords bring the most traffic on your website, fix the errors in the website, submit your sitemap, view your page experience scores and many more features.
Second step would be to set up google analytics.Google analytics help you to know how much traffic do you get from Google, which pages bring you the most traffic, to know whether your traffic is increasing and if increasing then by how much and what other sites and search engines bring you traffic. See that your website is properly indexed. If the website is indexed then it becomes more convenient to attract relevant traffic.
2 . Keyword Research Checklist:
Using Google Keyword Planner for keyword research. It collects data from google itself so it is obviously reliable. Find long tail keywords using Google suggest. Try to find Question Keywords using different keyword research tools. These Question Keywords help in writing blogs and articles.
Try to find keywords through online communities. Online communities like Quora and Reddit can be used to get keywords. Do competitor analysis of the competitor’s SEO. Know the keywords they use and don’t use. Try to understand first of what is the purpose of your content and then select the target. Understand what the audience is asking for and then select the right keywords.
3. On-Page SEO Checklist:
Do optimization of your headings. Always use one H1 tag. In instances where there are more than 1 H1 tag sometimes Google dismisses your page. Use your main keyword in the H1 tag and add other secondary keywords in other headings. Making quality content is important. Google ranks web pages with unnecessary information lower than the rest of the web pages.
Use the Alt tag to describe what your image on the webpage is describing. Search engines can memorize about what the image is by using Alt text and then display it when you search something similar to that. Check and remove orphaned links if there are any. Keep Updating your data on the website. Have unique and personalized meta descriptions.
4. Technical SEO Checklist:
Google itself has indicated that the mobile version of web pages is preferred more than the desktop version. As of today each and everyone uses mobile phones. So, if your website is mobile friendly then it will help your site rank higher.Today everyone wants everything to be fast, they don’t want to wait. Your website speed should be fast.
The page should load as well as respond fast to attract traffic on the page. Using Google’s PageSpeed tools you can check and optimize your page’s speed. Your website should have HTTPS for it to be secure.Your URL should directly show what you are offering, it should be SEO-Friendly.
5. Content Checklist:
If your page is filled with all text in a similar pattern, the reader might get bored or not even read. Big paragraphs generally don’t interest people which leads to less traffic on your site. Break your text into chunks to make it easy for people to read and to attract more traffic.
Try to cover all the information of the topic on which you are writing your blog. Blogs that cover in-detail information of the topic tend to get a higher ranking. Try to use multiple forms of media like graphs, videos, images, charts and interactive polls and quizzes. Using multimedia allows your page to rank higher.
Link Building Checklist:
Going guest posting in an effective manner can increase traffic on your webpage. The right way to guest post is by posting on sites of your industry.
Guest posting should be done on sites that bring you your targeted traffic. Try to mention influencers on your blogs and also then let them know that you have mentioned them. Then these influencers share your content on their social media which then increases traffic on your page.
Conclusion:
Here you have a simple SEO Checklist required at the start of your business. These simple SEO techniques will help you to kickstart your SEO for the business. If you are not able to implement all of these by yourself there are affordable SEO companies that offer professional SEO services.
These SEO consultants customize according to your business’s requirements. Effective SEO not only helps you to attract traffic to your page but also helps to bring leads and conversions. Following this SEO Checklist in a consistent manner can help you boost your business as everything today has turned digital. The best road to gaining fame is by creating content that is SEO-friendly.
